Looking beyond 2026, the luxury watch market seems poised for evolution not revolution. ...
Behind this small act lies a mix of mechanical caution, aesthetic choice, and collector philosophy....
The best approach is to seek a watch you’ll love wearing, that ticks solid value-criteria, and then hold it patiently....
The value lies in authentic imperfection — something increasingly rare in a world obsessed with flawless finishes and mass production....
A 39% tariff on Swiss-manufactured goods is creating ripple effects across the watch industry—especially for watches exported to the U.S. market....
The challenge lies in finding a middle ground where watches retain their exclusivity and value without alienating the very enthusiasts who fuel the culture....
Vintage offers history, rarity, and the romance of imperfection, while reissues deliver reliability, accessibility, and stress-free ownership....
Watches and BTS both prove one truth: the most powerful things aren’t just built to last — they’re built to evolve. ...
The brand has just released two exclusive limited editions of its SAXONIA THIN model, each limited to only 200 pieces. ...
Celebrities who wear these accessible timepieces send a powerful message — that wearing a watch should be about personality, not prestige....